Marketing

Nolo’s Marketing Without Advertising, 4 th Edition

by Michael Phillips

Call # 658.8 Phillips

“Inspire customers to rave about your business and create lasting success. High impact, low-cost marketing stategies that will help you: attract new customers, provide great service, ‘spread the word,’ plan marketing events, and used the Web ethically and effectively.” Includes easy to use worksheets to analyze your business’s potential.